Friday, September 1, 2023

Which setting in a Smart Shopping campaign will help you know the value of acquiring new customers?

Which setting in a Smart Shopping campaign will help you know the value of acquiring new customers? 

  • Target return on ad spend (tROAS) 
  • Enhanced cost per click (eCPC) 
  • Click-through rate 
  • Optimise for shop visits
Answer: Target return on ad spend (tROAS) 

  

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