If someone asked you which bidding strategies they can use in a Standard Shopping campaign, what would you tell them? Choose two.
Select 2 Correct Responses
- Maximise conversion value
- Enhanced cost per click (eCPC)
- Viewable cost per impression (CPM)
- Target return on ad spend (tROAS)
Answer:
- Enhanced cost per click (eCPC)
- Target return on ad spend (tROAS)
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