Which of these is an online sales goal? 

• You want to promote your product and drive consumers to your physical location. 
• You want your consumers to schedule an appointment before purchasing the product. 
• You want to promote your online inventory and drive consumers to purchase a product on your website. 
• You want to raise awareness of your product and encourage consumers to interact with your brand and drive website traffic. 

Answer: You want to promote your online inventory and drive consumers to purchase a product on your website.